I ran across a ZeroWater filter at HomeDepot and decided to do some investigation on it, specifically if it removes fluoride. From the the products website ( http://www.zerowater.com/
) I didn't see any mention of fluoride removal and the 'FDA definition for purified bottled water' claim didn't settle well with me. I was going to pretty much write it off, but decided to see if I could find any customer reviews of the product and I found this intresting comment made by a sheep.
I was in Home Depot this afternoon. A salesman offered a small cup of water from his Zero water filtration system, and showed me the difference between tap, bottled, and filtered water. His gadget looks like an electronic thermometer, but he says it measures the "stuff" in the water. He wasn't exactly sure what the "stuff" was, but he could measure it. Naturally, the Zero system measured...you guessed it...zero. All the other water was between 90 and 170 on the stuff-o-meter.
Then I asked if it removed giardia or viruses. "Well, not yet", he responded. "But we're adding a biologicals filter soon."
I asked if this was a reverse-osmosis device. "No", he said, "it's a triple filter." I thought triple filters were for vodka.
Then I asked if it removed fluorides. "Oh, yes! it removes all the fluoride." I said I have kids in the house and fluoride is good for their teeth. "Oh, no, fluoride is a poison. Read the label on a toothpaste tube. It says if you swallow it to seek medical attention."
Now, I don't mind talking with a salesman just doing his job, but I do object to the use of misinformation and fear mongering as a sales tactic. I'll give the guy points for doing a good presentation, but when my personal nut job alarm started sounding, I left quickly.
But there's a question in this after all - should a retailer permit on-site sales by an outside company when that company engages in deceptive sales practices?
(Original source I found this at is blocked at work. But, he did post it on another forum here: http://www.tulsanow.org/forum/topic.asp?TOPIC_ID=8099
The replies he got back from the original site I saw where far better on telling the truth of fluoride than the ones on the forum posting above. But It just had me wondering, if this sales person knows at least some truth of fluoride is he telling the truth about the filter or "fear mongering" and anything else he can to sell the product.
I've continued doing research and found this guy asking if anyone has had experience. He wrote ZeroWater asking if it removes fluoride and they replied back to him that it does. However, later in the replies he chooses to stay away from the product. ( http://ths.gardenweb.com/forums/load/appl/msg1112222610208.html
Those have been the only two examples I've found where the company is making claims that it removes fluoride from water. I know some company's will say anything to sell their products, but here is a case where someone said yes it removes fluoride to a guy who wanted it too and one who didn't. I'm trying to find out if A.) They're just trying to sell a false sense of security and not filter it out, or B.) Maybe they know the truth and do filter fluoride out, but keep hushed because they know sheep want shiny whites! or C.) They're just making lewd claims and gimmicks to make a buck.
I don't know exactly what filtration system method it exactly is. But here is an article on TreeHugger.com (another thing I'm leery of) which is promoting and explaining the 5 phase filter ... No mention of fluoride at all. ( http://www.treehugger.com/files/2008/09/zero-water-filter.php
STAGE 1 A 20 to 50 micron filter designed to remove suspended solids such as dust and rust that make your water appear cloudy.
STAGE 2 Activated carbon that is Class I rated for chlorine.
STAGE 3 A water distributor screen that also removes suspended solids.
STAGE 4 Specialty resins that reduce levels of metals such as lead, mercury, and chromium in your water.
STAGE 5 A 1 micron filter designed to removed suspended solids.
I'm undecided on how to make the call. I've seen warning signs, goods and bads, but I don't have a lot of knowledge about what exactly does filter out fluoride. So is this company a crock of **** or maybe somewhat legit?