Science Daily Report: Big Pharma Spends More On Advertising Than Research...

this is more or less "preaching to the choir" here but this is still a very interesting article worth the read and very current.

http://www.sciencedaily.com/releases/2008/01/080105140107.htm

"Big Pharma Spends More On Advertising Than Research And Development, Study Finds

ScienceDaily (Jan. 7, 2008) — A new study by two York University researchers estimates the U.S. pharmaceutical industry spends almost twice as much on promotion as it does on research and development, contrary to the industry’s claim.

The researchers’ estimate is based on the systematic collection of data directly from the industry and doctors during 2004, which shows the U.S. pharmaceutical industry spent 24.4% of the sales dollar on promotion, versus 13.4% for research and development, as a percentage of US domestic sales of US$235.4 billion..."